DEBUNK (demaskuok in Lithuanian) is a unique Lithuania-born initiative uniting competing media outlets, journalists, volunteers for a single purpose – to make society more resilient to orchestrated disinformation campaigns.

Regretfully, the world-wide response to disinformation is too slow, too fragmented and still relying on an outdated 2G approach, where the first G stands for Google search (manual monitoring) and second G – for Gut feeling (no data-based evidence).